Adelaide Research & Scholarship
Browsing "Business School" by Author Palmer, K.
Showing results 1 to 4 of 4
Preview | Issue Date | Title | Author(s) |
| 2009 | Consumers' orientation toward sport: Does it matter for sponsors? | Palmer, K.; Plewa, C.; ANZMAC Conference (2009 : Melbourne, Australia) |
| 2013 | Determinants of community-based sponsorship impact on self-congruity | Quester, P.; Plewa, C.; Palmer, K.; Mazodier, M. |
| 2016 | Grassroots sports: achieving corporate social responsibility through sponsorship | Mazodier, M.; Plewa, C.; Palmer, K.; Quester, P.G.; Chadwick, S.; Chanavat, N.; Desbordes, M. |
| 2014 | Self-congruence theory: towards a greater understanding of the global and malleable selves in a sports specific consumption context | Plewa, C.; Palmer, K. |